The name of the show appears in colourful letters on an animated sky. It reads "TVO Kids Power hour of learning. Teacher edition."

The announcer says WELCOME TO TVOKIDS POWER HOUR OF LEARNING. TODAY'S PRIMARY LESSON: IT'S FOR EVERYONE!

The caption changes to "Today's primary lesson: It's for everyone!"

The caption changes to "Primary 1 to 3. Teacher Pam."

Teacher Pam is in her thirties, with short straight brown hair and wears a maroon top, a pendant necklace, and earphones.

Teacher Pam sits in front of the computer wearing headphones and says HI, EVERYONE! WELCOME TO TVOKIDS POWER HOUR OF LEARNING. I'M TEACHER PAM, AND I AM HERE TO HAVE SOME FUN AND DO SOME LEARNING WITH YOU TODAY. I TEACH AT A SCHOOL IN BRAMPTON, ONTARIO, AND WE DO HAVE SO MUCH FUN TOGETHER UP IN MY CLASSROOM. I HOPE THAT YOU HAVE SOME FUN TODAY WITH ME AS WELL. WE'RE GOING TO BE LEARNING A LITTLE BIT ABOUT MEDIA AND ABOUT SOMETHING CALLED "STEREOTYPES." BEFORE WE GET STARTED, I WANT YOU TO GRAB A PIECE OF PAPER AND A MARKER OR A CRAYON, AND THEN FIND A REALLY COMFORTABLE SPOT TO SIT IN. YOU MIGHT BE IN FRONT OF YOUR TV OR IN FRONT OF YOUR COMPUTER, OR ON A TABLET WATCHING THIS BUT I WANT TO MAKE SURE THAT YOU ARE COMFORTABLE, BUT HAVE A FEW THINGS WITH YOU IN CASE YOU NEED THEM, LIKE A MARKER AND A PENCIL AND A PIECE OF PAPER. THAT WAY, IF I NEED SOME HELP OR YOU WANT TO WRITE DOWN SOME IDEAS OF THINGS YOU COULD DO, YOU HAVE IT ALL READY TO GO. ARE YOU ALL READY TO START? FANTASTIC! SO, I HAVE A QUESTION FOR YOU TODAY. MY QUESTION IS, "WHAT KINDS OF THINGS DO YOU LIKE TO PLAY WITH?" SHOUT THEM OUT! THOSE ARE FUN. OH, I LIKE THOSE TOO. WHEN I WAS A KID, I THINK THAT WAS PROBABLY ONE OF MY FAVOURITE THINGS TO PLAY WITH. HOW DO YOU MAKE DECISIONS ABOUT WHAT YOU WANT TO PLAY WITH? DO YOUR PARENTS JUST BUY YOU SOMETHING AND YOU PLAY WITH IT, OR DO YOU HAVE ANY INPUT? DO YOU WANT TO GO AND TALK TO OTHER PEOPLE ABOUT THINGS? OR DO YOU WATCH TV, DO YOU SEE ADVERTISEMENTS? DO YOU JUST WALK AROUND THE AISLES OF YOUR LOCAL GROCERY STORE OR YOUR LOCAL TOY STORE AND ASK FOR THINGS? WHAT KINDS OF THINGS HELP YOU MAKE AN INFORMED DECISION? ONE OF THE THINGS THAT MARKETERS, PEOPLE THAT WORK FOR COMPANIES AND HELP THEM ADVERTISE THINGS, THEY LOOK FOR THINGS CALLED "INTENDED AUDIENCES." INTENDED AUDIENCES ARE THE PEOPLE THAT THEY WANT TO SELL THEIR PRODUCT TO. SOMETIMES, WITH TOYS OR CERTAIN TYPES OF GAMES, THEY WILL APPEAL TO CHILDREN. FOR OTHER THINGS, LIKE CEREALS OR CLEANING PRODUCTS OR THINGS LIKE THAT, THEY MIGHT APPEAL TO ADULTS. THAT'S REALLY IMPORTANT FOR THOSE PEOPLE TO KNOW WHO THEY WANT TO SELL THINGS TO, AND THAT'S SOMETHING WE'RE GOING TO KIND OF COME BACK TO A LITTLE BIT LATER ON TODAY. WHEN ADVERTISERS WANT US TO BUY NEW PRODUCTS, THEY OFTEN MAKE THE PRODUCT BIG AND SPARKLY AND VERY EXCITING. THEY USE ADVERTISING WITH SLOGANS AND WITH BIG PICTURES AND LOTS OF INFORMATION TO MAKE OUR... NEEDS... TO MAKE IT LOOK LIKE WE REALLY, REALLY, REALLY WANT TO BUY THAT PRODUCT. I HAVE A FRIEND WHO IS LOOKING TO BUY SOME NEW SOCCER SHOES, AND SHE'S HAVING A SUPER HARD TIME DECIDING WHICH ONES SHE WANTS. SHE SAW AN ADVERTISEMENT FOR ONE, BUT SHE'S NOT SURE IF IT'S THE RIGHT ONE FOR HER. LET'S SEE WHAT HAPPENS WHEN SHE HEADS OFF TO THE SPORTS STORE AND FIGURES OUT WHICH SHOES SHE REALLY WANTS.

(music plays)

The show opens with two girls and a boy pointing at the camera and saying the show title.

A slate appears for each word inside a speech bubble against a background of colourful pixels.

Then, the speech bubbles show the names of the characters.

Melissa is in her twenties and has long, straight, brown hair with bangs. She wears a pink knitted hat, a red shirt, a white jacket, and black pants.

Shamus is in his twenties and has short, black hair. He wears a black fedora, black glasses, a plaid shirt with a blue bow-tie, and red pants.

Ruth is in her thirties and has medium-length blonde hair with bangs. She wears a light-blue ensemble of sportswear.

Melissa stands in a kitchen, typing in her tablet. A speech bubble with a picture of soccer cleats displays what she says, which reads "What do You think about these shoes?"

Melissa says I'M SHOWING SHAMUS THE NEW SOCCER CLEATS I WANT TO BUY. THEY'RE CALLED SOCK IT. BEST SHOE EVER.

A speech bubble with Shamus' picture reads SOCK IT CLEATS? MY MIND IS BLOWN!

A speech bubble with Melissa's picture displays what she says, which reads I'M GOING TO SCORE HUGE WITH THESE!

She shouts GOAL!

A speech bubble with Shamus' picture reads I HOPE THEY FEEL AS GOOD AS THEY LOOK!

Melissa says I SHOULD TRY THEM ON FIRST TO MAKE SURE THAT THEY FIT. I'LL ASK MY FRIEND RUTH TO MEET ME AT THE SHOE STORE.

Another speech bubble with Melissa's picture pops up and reads GIVE ME A SLOW MOTION PLAY BY PLAY EXIT, SHAMUS!

(music plays)

A speech bubble with Shamus' picture reads SHE'S RUNNING... WIND UP...KICK...GOOOOOAAAAL!

Melissa runs to the store to meet Ruth.

Ruth says HEY, MELISSA, LET ME GUESS, YOU'RE HERE TO BUY SHOES.

Melissa says NOT JUST ANY SHOES, RUTH, SOCK ITS!

The shows appear with a tag that reads "80 dollars."

Ruth says THOSE ARE REALLY EXPENSIVE, MELISSA. ARE YOU SURE? Melissa says WELL, THAT'S WHAT I'M HERE TO FIND OUT. AND WHEN I WANT TO FIND SOMETHING OUT,

She screams I AM UNSTOPPABLE!

Ruth says WELL, WHAT ABOUT THESE CLEATS?

Another pair of shoes appears with a tag that reads "40 dollars."

Melissa says THOSE AREN'T SOCK ITS, SO...

Ruth says SOCK ITS ARE JUST A BRAND NAME. THESE CLEATS COULD BE JUST AS GOOD.

Melissa says BUT THEY'RE NOT AS BRIGHT AND BEAUTIFUL AS MY SOCK ITS.

Ruth says COLOUR AND STYLE ARE IMPORTANT, BUT THEY'RE NOT THE ONLY THING. TAKE 'EM FOR A TEST DRIVE, THEN YOU'LL KNOW WHICH ONES ARE RIGHT. [whistle blows]

She tries on both pairs and starts doing jumps and squads.

(music plays)

Melissa says OKAY, SO BOTH SETS OF CLEATS ARE REALLY GREAT. NOW I DON'T KNOW WHICH ONES TO CHOOSE.

Ruth says TRUST YOUR GUT.

Melissa says HMM... WELL, I'D HAVE TO SAY... I STILL REALLY WANT THE SOCK ITS. THEY'RE SUPER COMFORTABLE, AND SO COOL LOOKING. BUT... THESE SHOES ARE JUST AS COMFORTABLE, AND HALF THE PRICE. I LIKE THE LOOK OF THE SOCK ITS, BUT NOT ENOUGH TO PAY DOUBLE.

Ruth says THAT'S HOW YOU MAKE AN INFORMED DECISION.

Melissa says AND THIS CALLS FOR A VICTORY MOMENT!

They do a victory dance.

Melissa says DESIGNER BRANDS SELL COOL LOOKING THINGS IN THE LATEST STYLES, BUT OFTEN AT A MUCH HIGHER PRICE. IT'S OKAY TO WANT THE LATEST LOOK, BUT ALWAYS DO YOUR RESEARCH TO MAKE SURE YOU'RE GETTING THE MOST BANG FOR YOUR BUCK.

In the kitchen, Melissa says WE CELEBRATED LIKE THAT UNTIL THEY ASKED US TO LEAVE.

Shamus says THAT WAS THE BEST STORY EVER.

Melissa says AND WITH THE MONEY I SAVED, I GOT THIS SUPER COOL LOOKING BRIGHT JERSEY. SO I STILL SHINE ON THE FIELD.

She kicks a soccer ball.

Shamus says WOW, YOU ARE SO BRIGHT.

Melissa says YOU OKAY, SHAMUS?

Shamus says YUP. SHOULD BE JUST FINE.

Melissa says GOAL! YEAH, YEAH!

The TVO Kids logo appears.

Copyright 2016, The Ontario Educational Communications Authority.

Back to Teacher Pam, she says I REALLY THINK THAT SHE MADE THE BEST DECISION BY NOT BUYING THE SOCKIT SHOES. I KNOW IT WAS A HARD DECISION FOR MY FRIEND, BUT I THINK SHE MADE THE RIGHT ONE. WHAT DO YOU THINK? YEP, JUST BECAUSE THOSE SHOES WERE SPARKLY WOULDN'T MAKE HER A BETTER PLAYER. THE GREY SHOES DID JUST THAT. THEY DID THE EXACT SAME THING AND THEY WERE LESS MONEY. AND IF SHE HAD BOUGHT THOSE SOCKIT SHOES, SHE WOULDN'T HAVE BEEN ABLE TO BUY THAT FANTASTIC JERSEY. I THINK SHE MADE THE RIGHT DECISION. WHEN ADVERTISERS USE MEDIA, LIKE POSTERS OR COMMERCIALS, THEY USE TWO DIFFERENT TYPES OF MESSAGES TO TRY AND GET THEIR CONSUMERS... THAT'S US... TO BUY THEIR PRODUCT. THE FIRST ONE IS SOMETHING CALLED "OVERT MESSAGES." THOSE ARE MESSAGES THAT WE SEE WAY OUT IN THE OPEN, LIKE THE PRICE, AND THE COLOUR OF THE SHOES OR THE COLOUR OF THE PRODUCT, OR EVEN WHAT KINDS OF THINGS THE PRODUCT COULD DO. THOSE ARE THINGS THAT CAN'T BE HIDDEN. BUT SOMETIMES... AND VERY OFTEN... ADVERTISERS PUT SLOGANS OR WORDS ON THEIR ADVERTISEMENTS THAT WILL GIVE US SOMETHING CALLED AN "IMPLIED MESSAGE." IT'S KIND OF A HIDDEN MESSAGE THAT MAKES YOU THINK ABOUT OTHER THINGS. THE IMPLIED MESSAGE FOR THE SOCKIT SHOES IS "FOR THE ABOVE-AVERAGE PLAYER." THAT GIVES YOU THE IMPRESSION THAT IF YOU WEAR THESE SHOES, YOU'RE GOING TO BECOME AN ABOVE-AVERAGE SOCCER PLAYER EVEN IF YOU'VE NEVER PLAYED SOCCER BEFORE. THIS IS KIND OF AN ALLUSION THAT IF YOU BOUGHT THESE SHOES, THIS WOULD HELP YOU TO BECOME THE BEST SOCCER PLAYER YOU COULD BE, EVEN IF YOU'VE HAD NO PRACTICE OR NO TRAINING. THE ADVERTISERS WANT YOU TO THINK, BASED ON THEIR MESSAGE, THAT YOU COULD BECOME AN ABOVE-AVERAGE PLAYER BY JUST WEARING THEIR SHOES. THIS HAPPENS A LOT IN ADVERTISING. IT'S KIND OF A TRICK OF YOUR MIND. THE ADVERTISERS ARE HOPING THAT WHATEVER YOU HAVE SEEN WILL CHANGE WHAT YOU BELIEVE. MAYBE YOUR PARENTS HAVE BOUGHT A PRODUCT BASED ON AN ADVERTISEMENT ABOUT MAKING YOUR BATHTUB BE CLEAN AND SPARKLY-SHINY, BUT MAYBE IT'LL WORK, AND MAYBE IT DOESN'T. BUT THEIR ADVERTISING PEOPLE HAVE DECIDED THAT IMPLIED MESSAGE THAT YOUR BATHTUB WILL BE SPARKLY AND SHINY IS THE MESSAGE THEY WANT TO CONVEY IN THEIR ADVERTISEMENT TO TRY AND GET CONSUMERS... THAT'S US AGAIN... TO BUY THOSE PRODUCTS. LET'S SEE IF THERE'S ANY OVERT OR IMPLIED MESSAGES WHEN MY FRIEND TUMBLEWEED DECIDES HE WANTS TO BUY A NEW SKATEBOARD. SEE IF YOU CAN PICK THEM OUT. AND IF YOU FIND ANY, MAKE SURE THAT YOU WRITE IT DOWN ON YOUR PIECE OF PAPER SO THAT WE CAN TALK ABOUT IT AFTER WE WATCH TUMBLEWEED.

(music plays)

A red book with a hamster on the cover appears against a background in which a castle can be seen.

Tumbleweed says TUMBLETOWN TALES! STARRING ME, TUMBLEWEED.

The red book opens. A popup castle comes up, and inside the castle

In his castle, Tumbleweed says I'M BUYING A SKATEBOARD TODAY! HA-HA!

At the gazette. HEY, EVERYBODY! GUESS WHAT, GUESS WHAT!

A co-worker says WHAT?

Tumbleweed says I'M BUYING A SKATEBOARD TODAY. (GIGGLES)

Chief says WHAT IS ALL THIS COMMOTION IN THE ROOM?!

Tumbleweed says HEY, CHIEF, CHIEF! I'M BUYING A SKATEBOARD TODAY!

Chief UH... THAT'S... LOVELY, TUMBLEWEED.

Down the road, Tumbleweed sticks his head out of the car window and shouts HEY, EVERYBODY! I'M BUYING A SKATEBOARD TODAY!

The shop assistant says HELLO, AND WELCOME TO SPORTSMART! CAN I HELP YOU?

Tumbleweed says WELL, YEAH! I AM BUYING A SKATEBOARD TODAY. EVERYBODY'S BEEN TALKING ABOUT IT.

Z WELL, THESE ARE PRETTY POPULAR. THIS ONE'S PRETTY GOOD VALUE FOR THE PRICE.

Tumbleweed says HMM, INTERESTING. THE PRICE IS RIGHT, BUT IT DOESN'T LOOK VERY WELL-MADE. I'M NOT SURE IT'S GONNA HOLD UP TO MY MAD SKATEBOARD SKILLS. SHOPKEEPER:

Z I HEAR YOU, BRAH! THEN YOU MIGHT WANT TO STEP IT UP TO THIS MODEL. SOLID BUILD, GOOD PERFORMANCE.

Tumbleweed says IT IS NICE, AND IT FITS MY BUDGET... BUT, BUT, WHOA! LOOK AT THIS ONE NEXT TO IT! IT'S AMAZING!

Z YEAH, THAT'S BASICALLY THE SAME BOARD, BUT IT'S GOT A CUSTOM PAINT JOB. CHECK IT OUT. DESIGNED BY TRINA GERBIL.

Tumbleweed says IT'S PRONOUNCED "JER-BILL."

Z OKAY.

Tumbleweed says WOW, 125DOLLARS? THAT'S ALL THE MONEY I HAVE FOR NEXT WEEK.

Z IT'S, UH, YOUR CALL, CHIEF.

Tumbleweed says OKAY, I NEED TO BE PRACTICAL ABOUT THIS. THE TRINA GERBIL SKATEBOARD IS REALLY NICE, BUT BASICALLY I'M PAYING OVER DOUBLE THE PRICE FOR A PAINT JOB. I'LL TAKE IT! HA-HA-HA-HA!

At the park, Twiggy says TRINA GERBIL ORIGINAL?

Tumbleweed says IT'S PRONOUNCED "JER-BILL."

Sal says OH, FANCY!

Twiggy says OH.

Tumbleweed says WHAT ARE WE WAITING FOR? LET'S RIDE!

Twiggy says YEAH!

The three rodents go ride their skateboards.

(ALL LAUGHING)

Tumbleweed says WOO! YEAH! RADICAL! AWESOME!

Later at the café, Tumbleweed says OH! THAT WAS AMAZING. RADICAL AND AWESOME SKATEBOARDING, GUYS. DID I LOOK COOL? I FELT I LOOKED COOL.

Sal says I WISH I HAD THE TRINA GERBIL ORIGINAL.

Tumbleweed says "JER-BELL!" "JER-BELL."

Twiggy says ME TOO. HEY, WHO'S UP FOR A MOVIE TONIGHT?

Sal says I'LL GO!

Tumbleweed says UH, I SPENT ALL MY MONEY ON THE BOARD.

Twiggy says WHY DON'T YOU MEET US AFTER FOR A SODA?

Tumbleweed says I CAN'T, I DON'T HAVE ANY MONEY LEFT.

Twiggy says OH WELL. AWESOME BOARD, THOUGH.

Sal says OH YES, IT'S BOTH G-NARLY AND ALSO RAD! UH, YEAH. IT'S NICE. HAVE FUN AT THE MOVIE.

Twiggy says BYE!

At work, Tumbleweed says DOO-DOO-DOO, DOO-DOO-DOO! ALMOST DONE WITH MY STORY... A-HA! AND SENT! HA-HA! HEY GUYS, IT'S LUNCHTIME! WHO WANTS TO GO SKATEBOARDING?

A co-worker says HA-HA-HA, NO! WE'RE ALL GOING TO THE CAFETERIA.

Another co-worker says WHY DON'T YOU COME WITH US?

Tumbleweed says I CAN'T. I DON'T HAVE MONEY TO EAT OUT. I SPENT ALL MY MONEY ON MY SKATEBOARD. IT'S A TRINA GERBIL ORIGINAL DESIGN.

Captain says HUH! NEVER HEARD OF HER. AW, DON'T FEEL SAD, FUZZY FACE. YOU WANTED A COOL SKATEBOARD THAT PEOPLE NOTICE, AND NOW YOU HAVE IT.

Tumbleweed says UGH, BUT I DON'T HAVE MONEY FOR ANYTHING ELSE.

Captain says AND THAT'S WHAT YOU NEED TO CONSIDER WHEN YOU BUY SOMETHING! SURE, IT'S WHAT YOU WANT, BUT WILL YOU HAVE MONEY LEFT TO DO THE OTHER THINGS YOU LIKE?...

Tumbleweed says YOU'RE RIGHT. I WANTED A NICE SKATEBOARD, BUT NOT IF IT MEANS GIVING UP EVERYTHING ELSE.

Captain says THINK OF WHAT YOU CAN DO TO MAKE THE BEST OF THE SITUATION, FUZZY FACE.

Tumbleweed says Tumbleweed says HMM. OKAY!

Captain says OKAY!

Later at his front yard, Tumbleweed says OKAY, GATHER AROUND! SKATEBOARD LESSONS, EVERYONE! 5 DOLLARS! EVERYBODY READY FOR THEIR FIRST LESSON?

Guinea Pig YOU BETCHA!

Mouse says YEAH, LET'S GET RADICAL!

Captain says I DON'T KNOW HOW YOU TALKED ME INTO THIS, FUZZY FACE.

Tumbleweed says IT WAS YOUR IDEA, CAPTAIN!

Captain says UH-UH!

Tumbleweed says NOW I CAN EARN EXTRA MONEY TO DO OTHER THINGS.

Guinea pig says I'M GRABBING THAT BOARD!

Tumbleweed says OKAY, EVERYBODY, GRAB YOUR SKATEBOARDS. LET'S GO!

Captain says AH, HERE WE GO.

Tumbleweed says RADICAL!

Guinea Pig says I'M DOING IT!

Mouse says ARE WE GOING TO LEARN SOME TRICKS?

Tumbleweed says UH, NO, NO. THAT'S ALL WE'RE DOING TODAY.

Captain says AHH! I MISS THE SEA!

The episode ends.

Teacher Pam says WOW, TUMBLEWEED HAD A REALLY HARD DECISION TO MAKE ON HIS SKATEBOARD. I THINK HE MADE THE RIGHT ONE. DID YOU FIND ANY OVERT OR IMPLIED MESSAGES IN THE ADVERTISING THAT TUMBLEWEED FOUND? THERE WERE A FEW. I THINK IT WAS IMPLIED THAT HE WOULD GO FASTER ON THE SPARKLY SKATEBOARD THAN HE WOULD ON THE REGULAR SKATEBOARD. THE OVERT MESSAGE WAS THE PRICE, THAT'S RIGHT. HE NOTICED THAT THE PRICE WAS MUCH DIFFERENT FOR THE SPARKLY SKATEBOARD THAN THE REGULAR ONE. I DO THINK HE MADE THE RIGHT DECISION, THOUGH. I HOPE THAT MAYBE ONE DAY HE'LL LET ME BORROW HIS SKATEBOARD. I THINK THAT WOULD BE SUPER FUN. I HOPE NOBODY MAKES FUN OF ME FOR RIDING A SKATEBOARD. I KNOW I'M NOT A KID ANYMORE, BUT I REALLY DO LIKE RIDING SKATEBOARDS AND ON ROLLER BLADES, AND GOING OUTSIDE ON MY BIKE. HAVE YOU EVER BEEN MADE FUN OF OR HAD PEOPLE QUESTION THINGS THAT YOU DO JUST BECAUSE YOU ENJOY THEM, BUT IT DOESN'T SEEM LIKE SOMETHING THAT YOU SHOULD BE DOING? THAT'S CALLED A "STEREOTYPE." THAT WORD "STEREOTYPE" SOUNDS FUNNY. IT SOUNDS LIKE YOU'RE JUST PICKING OUT A RADIO THAT YOU REALLY LIKE. WHAT STEREOTYPES ARE ARE ASSUMPTIONS OR GUESSES THAT PEOPLE HAVE ABOUT A CERTAIN GROUP OF PEOPLE. PEOPLE MIGHT STEREOTYPE PIRATES AS EVIL OR MEAN OR ALWAYS HAVING A LONG BEARD AND A PEG LEG, BUT THAT'S NOT ALWAYS TRUE. STEREOTYPES ALSO HAPPEN, AND USUALLY, ARE BASED ON GENDER. "GENDER" MEANS BOYS AND GIRLS OR NON-BINARY. SOME PEOPLE IDENTIFY AS GIRLS. SOME PEOPLE IDENTIFY AS BOYS, AND SOME PEOPLE IDENTIFY AS NEITHER A BOY OR A GIRL, AND THAT'S OKAY. BUT JUST BECAUSE YOU ARE A GIRL DOESN'T MEAN YOU HAVE TO LIKE UNICORNS OR THE COLOUR PINK. IT ALSO MEANS IF YOU'RE A BOY, YOU DON'T HAVE TO LIKE THE COLOUR BLUE AND USING DUMP TRUCKS. THERE ARE ALL SORTS OF THINGS THAT PEOPLE LIKE TO DO THAT DON'T FIT INTO STEREOTYPES. FOR EXAMPLE, I LOVE TO RIDE MY SKATEBOARD AND I LOVE TO GO ROLLER-BLADING, BUT THOSE AREN'T THINGS THAT GIRLS TYPICALLY DO. I KNOW KIDS THAT LIKE TO DRAW AND SING AND WEAR PINK, AND THEY'RE NOT GIRLS. THEY'RE BOYS, BUT THAT'S OKAY. EVERYTHING IS FOR EVERY SINGLE PERSON. THERE ARE NO RULES AS TO WHETHER OR NOT JUST BECAUSE YOU'RE A GIRL, YOU HAVE TO DO CERTAIN THINGS, OR JUST BECAUSE YOU'RE A BOY, YOU HAVE TO DO OTHER THINGS. IT'S IMPORTANT TO KNOW THAT STEREOTYPES ARE NOT COOL. IT'S NOT A GOOD IDEA TO TRY TO PUT YOUR ASSUMPTIONS ON SOMEONE ELSE JUST BECAUSE YOU THINK THAT'S WHAT THEY SHOULD BE DOING. I HAVE A FRIEND NAMED BRAD, AND HE LOVES TO DANCE. BUT BRAD FEELS A LITTLE BIT UNCOMFORTABLE ABOUT DANCING IN A BALLET CLASS WHERE IT'S ONLY GIRLS. LET'S SEE WHAT HAPPENS WHEN HE GOES TO BALLET CLASS.

An episode of "Xavier Riddle and the secret museum" rolls.

Xavier, Yadina and Brad are three little cartoon kids. Xavier wears a red hoodie with headphones and has two antennas. Yadina has two black ponytails and carries a turtle toy. Brad wears glasses, a red cape and a green jacket.

Brad says READY FOR ADVENTURE? He sings WHO'S THAT KID WHO CAN TRAVEL THROUGH TIME?

Xavier says XAVIER RIDDLE AND THE SECRET MUSEUM!

Yadina sings WHICH GREAT HEROES WILL WE FIND?

They get into a painting and travel through history. They encounter historical characters, books and monuments.

Xavier sings XAVIER RIDDLE AND THE SECRET MUSEUM!

Brad sings EVERY SINGLE BOY AND GIRL

Yadina sings HAS WHAT IT TAKES

Kids say TO CHANGE THE WORLD! XAVIER RIDDLE AND THE SECRET MUSEUM!

Brad says BRAD!

Yadina says AND YADINA!

Kids sings AND THE SECRET MUSEUM! DR. ZOOM AND THE SECRET MUSEUM!

Xavier sings XAVIER RIDDLE AND THE SECRET MUSEUM! SHH!

Brad dances and sings DAH-DAH-DOOP-A-DOOP-BAH, DI-DOO-DA-DA-DA HELLO! WELCOME TO THE SHOW. TODAY WE'RE MEETING AN AMAZING ATHLETE...

Brad, Xavier and Yadina say BILLIE JEAN KING!

Yadina says BILLIE JEAN LOVES TO PLAY SPORTS.

Xavier says ESPECIALLY TENNIS!

Yadina says BUT WHEN SHE WAS LITTLE, NOT EVERYONE KNEW HOW AWESOME GIRLS COULD BE AT SPORTS.

Xavier says PRETTY SILLY, HUH? GOOD THING BILLIE JEAN WAS AROUND.

Brad says SHE SHOWED EVERYONE THAT GIRLS AND BOYS CAN DO THE SAME THINGS.

Yadina says LIKE PLAY TEEBALL! (GRUNTING)

She hits the ball with a bat.

Xavier hits the ball back with a racquet.

Brad says AND TENNIS. AND DANCE! (VOCALIZING) AHH!

He falls on a button and they appear on the school hallway.

Yadina says THE FIRST DAY OF AFTER-SCHOOL ACTIVITIES IS SO EXCITING!

Brad says MM-HM! I SIGNED UP FOR BALLET. I THINK IT'LL REALLY HELP ME BE MORE GRACEFUL.

Xavier says SAY CHEESE! (CLICKING)

Brad says AAH!

Xavier says I'M JOINING THE PHOTOGRAPHY CLUB.

Yadina says MAYBE THEY'LL TEACH YOU WHEN NOT TO USE THE FLASH?

Xavier says OH, SORRY. HAVE FUN IN BALLET, BRAD. (SOFT BALLET MUSIC)

Brad walks into the ballet room and says IT'S ALL... GIRLS? WHERE ARE ALL THE OTHER BOYS? (SIGHING) (SADLY)

He leaves and says GUYS? WAIT UP.

Yadina says BRAD? WHY AREN'T YOU IN BALLET? (SIGHING) Brad sighs and says IT'S JUST FOR GIRLS.

Yadina says WHAT? NO, IT'S NOT!

Brad says WELL, THERE AREN'T ANY BOYS IN THERE. MAYBE I SHOULD JUST SIGN UP FOR SOMETHING ELSE, LIKE... ..TEEBALL! TEEBALL IS A BOY THING, RIGHT?

Yadina says WHAT DO YOU MEAN, "BOY THING?" I PLAY TEEBALL, AND I'M DEFINITELY A GIRL.

Xavier says THERE AREN'T "BOY THINGS" OR "GIRL THINGS." ANYONE CAN DO BALLET!...

Brad says I DON'T KNOW.

Yadina says THIS IS A PROBLEM. AND YOU KNOW WHERE WE GO TO SOLVE PROBLEMS!

Yadina and Brad shout TO THE SECRET MUSEUM!

Brad says BUT TIME TRAVEL IS DEFINITELY NOT A BRAD THING! (SIGHING) WAIT UP!

Then run with Brad to the museum. They run through the main hall. They hide in a trunk behind a velvet rope in a Japanese exhibit. When the coast is clear, they leave and climb onto an ordinate golden throne.

Xavier says I WONDER WHO THE SECRET MUSEUM WILL SEND US TO MEET. (CLICKING)

Yadina says AND WHERE WE'LL GO! AND WHEN!

They all press buttons on the gargoyles by the throne arms.

(CLICK, BUZZING)

The back of the thrown goes down and they all fall backwards.

They say WHOA!

They slide down a pole into the secret museum and run to a hologram atop an elevated podium.

Yadina says LOOK OUT BELOW!

Xavier says WOO-HOO!

They meet round flying robot Berby and say HI, BERBY! HI, BERBY!

Berby says HELLO!

Brad says HI, BERBY. OOF! (HUMMING)

Xavier says WE'RE GETTING SOMETHING!

Yadina says IT'S A TENNIS RACKET!

Brad says I WONDER WHO IT BELONGED TO. (ELECTRONIC BEEPING)

Xavier says BILLIE JEAN KING! THAT'S WHO WE'RE GOING TO MEET.

Yadina says IN CALIFORNIA, IN 1953!

Brad says THAT'S ALMOST 70 YEARS AGO. I HOPE BILLIE JEAN KING CAN HELP ME FIGURE OUT WHAT CLUB TO JOIN.

Xavier says ONLY ONE WAY TO FIND OUT. READY FOR ADVENTURE?

T SUPER READY!

Brad sighs and says SORT OF READY? (ZAPPING)

Berby says READY!

Yadina says HERE WE GO.

They all touch Berby and start flying in time.

Brad says IT'S HAPPENING!

Yadina says HANG ON, DR. ZOOM!

Xavier says WOOHOO!

Brad says WHOA! (WHIRRING and BEEPING)

Xavier says SO THIS IS CALIFORNIA IN 1953.

Yadina says HMM. LOOKS VERY DEPARTMENT STORE-Y.

Brad sits in the teddy bear shelf and says AAH, AND COZY. (BERBY BEEPING)

Yadina says OH, BRAD.

A girl says EXCUSE ME! JUST LOOKING FOR SOMETHING. NUH-UH, NOT HERE. (BEEPING)

Yadina says HEY, THAT'S BILLIE JEAN KING.

Brad says IT IS? WHOA!

Billie Jean says YOU OKAY?

Brad says UH, HI! YES! UH, I WAS JUST, UH, LOOKING AT THESE AWESOME STUFFIES.

Berby says UH OH!

Billie COOL, I'M LOOKING FOR SOMETHING AWESOME TOO. SEE YOU LATER!

Brad says HMM, MAYBE A PAIR OF BALLET SHOES?

Billie THOSE ARE AWESOME, BUT NOT WHAT I'M LOOKING FOR. HEY, WHY DON'T YOU TRY THEM ON?

Brad says OKAY. (SOFT PIANO MUSIC)

She keeps browsing around and says UH, NOT THAT. AND NO, NOT IT EITHER.

A boy accidentally drops a ball and Billy catches it.

(BALL CLATTERING)

A girl knocks over the basketball bin and says AH!

(BALLS THUMPING)

Brad grabs the ball and says I GOT THIS!

He tosses the ball to Billie and says WHOOPS!

Billie spins the ball on her finger.

Brad says WOW!

Yadina says IMPRESSIVE.

Billie finds a football on the floor and throws it to a girl. The girl smiles as her little brother hugs a doll.

She says OH, MIND PUTTING THIS BACK?

Brad says JUST STATING THE OBVIOUS HERE, BUT BILLIE JEAN, YOU ARE GOOD AT SPORTS.

Billie says THANKS. I'LL BET MORE GIRLS WOULD PLAY SPORTS IF PEOPLE DIDN'T THINK THEY WERE A BOY THING.

Yadina says A BOY THING? THAT'S PLAIN SILLY!

Billie says I KNOW! AFTER ALL, GIRLS AND BOYS CAN DO THE SAME THINGS. A-HA! NOW THIS IS WHAT I WAS LOOKING FOR, AND IT'S MY FAVOURITE COLOUR!

Xavier says THE TENNIS RACKET FROM THE SECRET MUSEUM!

Billie says I JUST LOVE TENNIS. THE RUNNING, THE JUMPING, THE GETTING TO SMACK A BALL WITH ALL MY MIGHT! I'M GONNA PLAY FOREVER.

Brad says HUH, SHE REALLY LIKES TENNIS. MAYBE I SHOULD DO THAT INSTEAD OF BALLET! BOYS PLAY TENNIS, RIGHT?

Xavier says WELL, SURE, BUT... (BERBY BEEPING)

T I THINK BERBY HAS SOMETHING ELSE IN MIND. (BERBY WHOOPING)

Berby transport them to a tennis court.

Brad says WHOA, WHOA! WHERE ARE WE? WHEN ARE WE? (BERBY BLOOPING)

Xavier says BERBY SAYS WE'RE IN TEXAS, 20 YEARS LATER.

Yadina says HEY, THERE'S BILLIE JEAN! WELL, A PICTURE OF HER. SHE MUST BE INSIDE. LET'S GO! BILLIE JEAN, WHAT'S GOING ON?

Billie says HEY! I'M ABOUT TO PLAY A BIG TENNIS MATCH. (WHISTLE BLARING)

Xavier says AND ALL THESE PEOPLE CAME TO WATCH. COOL!

Yadina says SO COOL!

Billie says YEP. EVEN THOUGH SOME PEOPLE STILL THINK SPORTS ARE FOR BOYS. AND THAT HE CAN BEAT ME JUST BECAUSE HE'S A BOY.

Yadina says WHAT?

Xavier says BUT THAT'S RIDICULOUS.

Brad says YEAH!

Billie says I KNOW. THAT'S WHY I'M GOING TO PLAY HIM. IF I WIN, MAYBE MORE PEOPLE WILL SEE THAT GIRLS AND BOYS CAN DO THE SAME THINGS WHETHER IT'S TENNIS, BASEBALL, OR DANCING. WELL, TIME TO GET OUT THERE!

Xavier says GOOD LUCK, BILLIE JEAN!

Yadina says COME ON, LET'S GO CHEER HER ON. (CROWD CHEERING) (EPIC MUSIC)

Xavier says GO, BILLIE JEAN!

Yadina says YOU'RE RIGHT, DR. ZOOM, BILLIE JEAN LOOKS AWESOME.

Xavier says YEAH, HOW CAN ANYONE THINK GIRLS CAN'T PLAY SPORTS?

Brad says BUT DOESN'T THE OTHER GUY HAVE MORE POINTS?

(CROWD CHEERING)

Yadina says NOT ANYMORE!

Brad says YES, GO, BILLIE JEAN! (MUMBLING INDISTINCTLY) (CROWD CLAPPING)

Brad says CAN'T WATCH, CAN'T WATCH, CAN'T WATCH!

Xavier says SHE JUST NEEDS ONE MORE POINT TO WIN.

Yadina says YOU CAN DO IT, BILLIE JEAN!

(SUSPENSEFUL MUSIC) (CROWD CHEERING)

Xavier says SHE WON!

Brad says YEAH, SHE WON! BILLIE JEAN KING DID IT!

Billie says YAY!

Brad says SHE WON! WOOHOO! GO, BILLIE JEAN! BILLIE JEAN DID IT. SHE PROVED THAT GIRLS AND BOYS CAN DO THE SAME THINGS, WHETHER IT'S TENNIS, OR T-BALL, OR BALLET. GUYS, WE HAVE TO GO. BYE, BILLIE JEAN! THANK YOU!

Yadina says OH, AND CONGRATULATIONS!

Billie says BYE! SEE YA! (BERBY BEEPING)

Xavier says BERBY, LET'S GO HOME! (BERBY BEEPING CHEERFULLY) (ZAPPING)

They now appear back in the school hallway.

Xavier says YOU GOT THIS, BRAD! (DRAMATIC MUSIC)

Brad sighs and enters the class.

(CLASSICAL PIANO MUSIC)

Brad says UM, HI! I'M HERE FOR THE BALLET CLUB.

He puts on the slippers and starts dancing.

Xavier says UGH! HOLD IT, HOLD IT! RIGHT THERE. LOOKING GOOD! AWESOME, GUYS.

Xavier takes a picture of Brad posing in slippers and Yadina posing with her bat.

Brad says BUT YOU KNOW WHO'S REALLY AWESOME? BILLIE JEAN KING.

Yadina says SHE INSPIRED A LOT OF GIRLS TO PLAY SPORTS. AND SHE STILL DOES TODAY!

Xavier says BECAUSE IT DOESN'T MATTER IF YOU'RE A BOY...

Yadina says OR A GIRL.

Brad says EVERYONE SHOULD GET TO PLAY WHAT THEY LOVE BECAUSE EVERYONE IS EQUAL.

Xavier says THANKS FOR JOINING OUR AWESOME ADVENTURE TO MEET BILLIE JEAN KING.

Brad says WHO USED TO BE A KID, JUST LIKE YOU AND ME.

Yadina says SO, KIDS LIKE YOU CAN CHANGE THE WORLD. I AM YADINA!

Xavier says I'M XAVIER.

Brad says I AM BRAD. AND I KNOW THAT GIRLS AND BOYS CAN DO THE SAME THINGS. JUST LIKE BILLIE JEAN KING. (UPBEAT MUSIC)

Music plays as the end credits roll.

Teacher Pam says BRAD WAS REALLY BRAVE TO GO BACK TO BALLET CLASS BECAUSE IT WAS SOMETHING THAT HE ENJOYED. HE REALLY HAD TO THINK REALLY HARD AND REALLY DEEP ABOUT WHETHER PEOPLE MAKING FUN OF HIM WAS GOING TO OUTWEIGH HIS LOVE FOR BALLET AND HIS LOVE FOR DANCE. IT'S A GOOD THING XAVIER WAS THERE TO HELP HIM SEE WHAT HE NEEDED TO DO AND TO HELP HIM OVERCOME HIS FEARS. THAT'S WHAT FRIENDS ARE FOR, ISN'T IT? THOSE STEREOTYPES CAN REALLY GET IN THE WAY OF PEOPLE'S IDEAS AND ADVERTISERS OFTEN WILL CAPITALIZE OR TRY TO GET--8 TRY TO MARKET PRODUCTS JUST TO CERTAIN GROUPS OF PEOPLE. HAVE YOU EVER HEARD OF LEGO FRIENDS? THAT LEGO IS MARKETED TO GIRLS. WOULD IT BE OKAY IF A BOY PLAYED WITH IT? THAT'S RIGHT, IT WOULD BE ABSOLUTELY FINE IF A BOY PLAYED WITH LEGO FRIENDS. JUST LIKE IT'S OKAY FOR GIRLS TO PLAY WITH LEGO CREATOR OR LEGO STAR WARS. IT DOESN'T MATTER. WE WANT TO MAKE SURE THAT TOYS ARE AVAILABLE FOR EVERYONE AND THAT THOSE OVERT AND IMPLIED MESSAGES THAT ADVERTISERS USE WANT... ARE REALLY THOUGHT ABOUT BEFORE YOU GO AND BUY PRODUCTS. SOMETIMES IT'S NOT JUST THE PRICE THAT CAUSES YOU TO THINK ABOUT WHETHER OR NOT YOU SHOULD BUY IT. YOU REALLY HAVE TO THINK ABOUT WHAT MESSAGES THE ADVERTISERS ARE SENDING TO MAKE SURE THAT YOU HAVE A FULL UNDERSTANDING OF WHAT THEIR VALUES ARE AND HOW THEY SEE PEOPLE. THAT'S SOMETHING THAT MAYBE YOU WANT TO TALK WITH YOUR CAREGIVERS ABOUT TO MAKE SURE THE NEXT TIME YOU BUY SOME-- WANT TO BUY SOMETHING THAT YOU SEE ON TV, THAT IT'S A PRODUCT THAT'S MADE FOR EVERYONE, AND NOT JUST BOYS OR NOT JUST GIRLS. AND IT'S OKAY IF YOU'RE SHOPPING FOR A SHIRT AND YOU SEE ONE THAT MAYBE ISN'T THE SAME COLOUR THAT YOUR BROTHER WEARS, OR MAYBE IT'S THE SAME COLOUR THAT YOUR SISTER WEARS, THAT IT'S OKAY IF YOU BUY IT. SO WHAT KINDS OF TOYS CAN YOU THINK OF THAT WOULD APPEAL TO BOTH BOYS AND GIRLS? OR REALLY, TO ANYONE? SHOUT OUT THOSE ANSWERS. ABSOLUTELY. BUILDING BLOCKS ARE A GREAT THING THAT BOYS AND GIRLS CAN PLAY WITH. WHAT ELSE? TOY CARS. FOR SURE. EVERYONE LOVES CARS, AND IT'S A GREAT THING TO PLAY WITH AND TO MAKE NEW TRACKS AND ALL SORTS OF WONDERFUL THINGS. ANYTHING ELSE YOU CAN THINK OF? ABSOLUTELY, STUFFED ANIMALS, OR BUDDIES OR DOLLS. THOSE COULD ALL BE FOR BOYS AND FOR GIRLS. USUALLY, THE KIDS WHO HAVE DOLLS AND STUFFIES AND BUDDIES WHEN THEY'RE LITTLE, TURN OUT TO BE WONDERFUL MOTHERS AND FATHERS AND CAREGIVERS, BECAUSE THEY KNOW HOW TO TAKE CARE OF SOMEONE ELSE. CAN YOU THINK OF ANYTHING ELSE? LEGO! ABSOLUTELY. JACKS, FOR SURE. SKIPPING ROPES. YES, SIR. REALLY, WE COULD PROBABLY SPEND THE REST OF OUR TIME NAMING OFF ALL SORTS OF TOYS, BECAUSE ALL TOYS ARE FOR BOYS AND FOR GIRLS. THERE REALLY ISN'T ANYTHING THAT ANYONE COULD OR COULD NOT PLAY WITH. I HAVE AN IDEA. MAYBE WE COULD MAKE A POSTER ADVERTISING A TOY THAT COULD BE FOR BOYS OR FOR GIRLS. LET'S DO SOME BRAINSTORMING. BRAINSTORMING IS WHEN WE WRITE DOWN SOME IDEAS OF ALL THAT-- OF WHAT WE THINK WE SHOULD PUT INTO OUR POSTER. AND THEN, WE CAN USE THOSE IDEAS TO CREATE OUR ADVERTISEMENT. ADULTS DO THIS ALL THE TIME WHEN THEY'RE MARKETING. THEY WANT TO MAKE SURE THEY HAVE ALL THE INFORMATION THEY NEED BEFORE THEY START SO THEY DON'T LEAVE ANYTHING OUT. SO, LET'S THINK. WHAT DO WE NEED TO PUT ON A POSTER THAT WOULD ADVERTISE TO BOYS OR TO GIRLS? THE NAME OF THE PRODUCT. ABSOLUTELY! THAT WOULD BE A GREAT IDEA. MAYBE WHAT THE PRODUCT IS MADE OF? THAT WORKS. MAYBE WHY IT'S FOR BOYS AND FOR GIRLS. THAT WOULD BE A GOOD ONE, TOO. HMM, I THINK THAT IDEA-- MAYBE WHAT YOU COULD DO WITH THE TOY IF IT'S GOT LOTS OF POSSIBILITIES. OH, AND THE PRICE. WHAT A FANTASTIC IDEA. I'M GOING TO MAKE SURE I DO THAT. I'M GOING TO WORK ON A POSTER FOR A TOY THAT'S FOR A BOY OR FOR A GIRL. MAYBE YOU WANT TO TRY THAT, TOO. IF YOU'VE GOT A TOY THAT SOMEONE'S TOLD YOU YOU NEED TO PLAY WITH BECAUSE YOU'RE A BOY OR A GIRL, MAYBE YOU WANT TO MAKE THAT POSTER FOR-- TO SHOW THOSE PEOPLE THAT THAT TOY IS FOR EVERYONE. WHILE I'M MAKING MY POSTER, I WANT YOU TO WATCH THIS VIDEO OF SOME GIRLS WHO ARE ROCKING THE CIRCUS. I'VE NEVER SEEN GIRLS JUGGLE BEFORE, AND I WAS PRETTY IMPRESSED BY THESE TWO. MAYBE YOU COULD LEARN HOW TO JUGGLE, TOO. WATCH AND SEE WHAT THEY DO, AND I'LL SEE YOU BACK HERE IN A LITTLE BIT.

Phoenix and Rosa jump in the set of Big Top Academy holding signs that reads "Girls rocking the circus."

Phoenix is in her early teens, with long straight blue hair and wears blue and red tights and a striped T-shirt.

Rosa is in her early teens, with long straight brown hair and wears colourful patterned trousers and an orange tank top.

They say WE ARE GIRLS ROCKING THE CIRCUS.

Rosa says HEY GUYS.

Phoenix says WELCOME TO GIRLS ROCKING THE CIRCUS. WE HAVE MS. MARTEL ON CAMERA SUPERVISING TODAY. READY MS. MARTEL?

The camera "nods" and Miss Martel says UH-HUH, YES.

Rosa says PERFECT. SO TODAY, WE'RE GOING TO TEACH YOU HOW TO JUGGLE.

Phoenix says IF YOU DON'T HAVE ANY JUGGLING BALLS IT ALSO HELPS TO USE SOMETHING EASY TO GRIP. DON'T PICK ANYTHING BREAKABLE TO JUGGLE. STICK WITH THE SOFT STUFF.

They pick colourful handkerchiefs and start juggling.

Now Rosa grabs a ball and says LET'S START WITH ONE BALL. MAKE SURE WHEN YOU'RE PRACTICING THAT YOU'RE IN A SAFE AREA WITH LOTS OF SPACE.

Miss Martel says SOMETIMES THESE

Rosa says WE'RE GOING TO START BY PASSING YOUR BALL FROM ONE HAND TO THE OTHER.

Phoenix says NOW TRY SCOOPING THE BALL FROM ONE HAND TO THE OTHER. NOW TRY WITH TWO BALLS. FIRST THROW THE BALL IN YOUR RIGHT HAND AND THEN RIGHT BEFORE IT STARTS COMING BACK DOWN THROW THE LEFT BALL LIKE THIS. ONCE YOU GET THAT DOWN TRY ADDING A THIRD BALL.

Rosa LOOK AT PHOENIX. SHE HAS TWO BALLS IN HER RIGHT HAND AND ONE BALL IN HER LEFT HAND.

Phoenix says FIRST I'M GONNA THROW THIS ONE FROM MY RIGHT HAND THEN RIGHT BEFORE IT STARTS COMING BACK DOWN I'M GONNA THROW THE ONE IN THE LEFT AND THEN I'M JUST GONNA REPEAT THAT. READY?

Now Rosa tries.

Phoenix says THAT'S IT. IT JUST TAKES PRACTICE.

Rosa says LOTS OF PRACTICE.

Rosa drops the ball.

Phoenix juggles and says LOTS AND LOTS OF PRACTICE.

Teacher Pam says THOSE GIRLS WERE AMAZING. I COULDN'T BELIEVE HOW WELL THEY COULD JUGGLE. I DON'T KNOW THAT I COULD, BUT I THINK IF I WAS GOING TO LEARN HOW TO JUGGLE, I'D WANT THOSE TWO GIRLS TO HELP ME OUT. MAYBE I SHOULD TRY IT WITH THE SCARVES LIKE THEY DID. HMM. MAYBE I'LL TRY THAT IN A LITTLE BIT. DID YOU MAKE A POSTER? HOLD YOURS UP SO I CAN SEE. THOSE LOOK GREAT. YOU USED SOME GREAT COLOUR, SOME GREAT TOYS. THOSE LOOK FANTASTIC. HERE'S MY POSTER. I MADE A PRODUCT CALLED SQUISHY BALL. THIS IS MY SQUISHY BALL. AND I WROTE ON IT, "MADE FROM WASHABLE ACRYLIC YARN, THE SQUISHY BALL IS LIGHTWEIGHT, COMPACT AND LOTS OF FUN. YOU CAN CHANGE ITS SHAPE JUST BY PULLING ON THE DIFFERENT RUFFLES. YOU CAN USE THE SQUISHY BALL TO PLAY CATCH, PRACTICE YOUR JUGGLING OR HAVE A SQUISHY BALL THROWING COMPETITION. THE POSSIBILITIES ARE ENDLESS." I THINK THAT WOULD APPEAL TO BOYS AND TO GIRLS. BOYS SOMETIMES LIKE TO THROW THINGS-- SO DO GIRLS. BOYS LIKE TO JUGGLE-- SO DO GIRLS. AND IT'S LIGHTWEIGHT AND YOU CAN USE IT IN ALL SORTS OF DIFFERENT WAYS. THAT WOULD APPEAL TO EVERYONE. I THINK THAT THIS ADVERTISEMENT WOULD DO JUST-- FITS THE BILL. IT JUST IS EXACTLY WHAT WE NEED. I HOPE THAT YOU WERE ABLE TO PUT IN SOME INFORMATION IN YOUR ADVERTISEMENT SO THAT IT WOULD APPEAL TO BOYS AND TO GIRLS. SO, TODAY WE LEARNED ABOUT OVERT AND IMPLIED MESSAGES. REMEMBER THAT OVERT MESSAGES ARE MESSAGES THAT YOU CAN SEE RIGHT OUT IN THE OPEN, LIKE THE PRICE, THE COLOUR AND THE STYLE OF WHATEVER IT IS THAT YOU'RE BUYING. THE IMPLIED MESSAGES OFTEN COME IN THE SLOGANS THAT WE SEE. IF YOU REMEMBER WITH THE SOCKET SHOES, THE SLOGAN WAS, "FOR THE ABOVE AVERAGE PLAYER." THEY WANTED TO MAKE SURE THAT YOU THOUGHT YOU COULD BE AN ABOVE AVERAGE PLAYER JUST BY WEARING A PAIR OF BLUE SOCKET SHOES. WE ALSO LEARNED ABOUT STEREOTYPES, THAT THINGS ARE OFTEN-- PEOPLE OFTEN MAKE ASSUMPTIONS ABOUT OTHER PEOPLE BASED ON WHAT THEY THINK. WE MAKE-- WE THINK OF STEREOTYPES OF PIRATES. WE THINK OF STEREOTYPES OF BUSINESSMEN OR BUSINESSWOMEN. AND WE ALSO OFTEN THINK OF STEREOTYPES BASED ON GENDER, WHETHER YOU'RE A GIRL OR A BOY. OR EVEN NON-BINARY. SO, WE WANT TO MAKE SURE THAT WHEN WE THINK ABOUT ADVERTISING, WE TAKE A LOOK AT ALL THE MESSAGES THAT THE ADVERTISERS ARE SHOWING US TO MAKE SURE THAT WE'RE MAKING AN INFORMED DECISION EVERY TIME WE LOOK AT MEDIA, OR LISTEN TO MEDIA OR SEE IT IN A MAGAZINE. THANKS FOR WATCHING TVO'S POWER HOUR OF LEARNING, I'M TEACHER PAM AND I HAD A LOT OF FUN WITH YOU TODAY. I HOPE THAT YOU HAD A GREAT TIME, TOO. THANKS FOR WATCHING!

Aa caption reads "Bonus material."

An episode of "Backyard beats" rolls.

Monica plays instruments in the studio.

Monica is in her mid-teens, with long wavy brown hair and wears a jean overall and a red T-shirt.

Monica says MY NAME IS MONICA AND MUSIC IS MY THING.

(PRETEND HORN MUSIC)

Monica says I'M INVITING PRO MUSICIANS TO MY BACKYARD FOR EPIC JAM SESSIONS.

A group sings ABSOLUTELY

Monica says ALONG FOR THE RIDE ARE JUNIOR JAMMERS, WHO LOVE TO MAKE SOME NOISE.

(PLAYFUL MUSIC)

Monica says TOGETHER THEY INSPIRE ME TO MAKE DIY CRAFT-STRUMENTS FOR THE BIG PERFORMANCE.

A violinist says COUNT US IN. 3.

A trumpeter says 2. 1.

Monica says INSTRUMENTS IN HAND, WE ALL JOIN IN AND MAKE SOME BACKYARD BEATS. (BEE BUZZING)

The name of the show appears in colourful letters made out of instruments. It reads "Backyard Beats."

(UPBEAT GUITAR MUSIC)

MONICA HERE. JUST DOING A LITTLE BIT OF A MORNING STRETCH TO GET MY DAY GOING. STRETCHING IS VERY IMPORTANT. (BAGPIPES DRONING) (MUSIC ENDS ABRUPTLY) (UPBEAT GUITAR MUSIC) (BAGPIPES DRONING) (BAGPIPES DRONING) (KNOCKING) OH, A KNOCK!

Monica gets the door and says THIS MUST BE THE MASTER CORPORAL WITH MY FAVOURITE SCOTTISH INSTRUMENT!

A caption reads "Master Corporal McKenzie. Backyard jammer."

Master Corporal McKenzie is in his thirties, with short curly brown hair and wears a traditional Highland dress. He carries his bagpipes.

He says HEY, MONICA.

Monica says MASTER CORPORAL MCKENZIE!

Master Corporal McKenzie says YEAH, I WAS JUST OUTSIDE PRACTICING FOR OUR JAM SESSION LATER.

Monica says I SHOULD HAVE KNOWN IT WAS YOU AND YOUR BAGPIPES. COME ON IN. I'M SO GLAD YOU'RE HERE. I WAS GOING TO SAY, "READY FOR OUR HANDSHAKE?" BUT YOU GOT YOUR HANDS FULL. PINKY VERSION?

Master Corporal McKenzie says SURE. (UPBEAT CELTIC MUSIC) (LAUGHING)

Monica says SO, THE INSTRUMENT IN YOUR ARMS, BAGPIPES, VERY UNIQUE. HOW DID YOU GET STARTED?

Master Corporal McKenzie says WELL, ABOUT 20 YEARS AGO, I WENT TO SEE A TATTOO AND REALLY LIKED THE SOUND AND LOOK OF THE PIPES AND DECIDED I'D GIVE IT A TRY AND START LEARNING.

Monica says A TATTOO?

Master Corporal McKenzie says YEAH, NOT THAT KIND OF TATTOO. I MEAN THE ONE WHERE IT'S A PERFORMANCE OF MILITARY MUSIC AND TRADITIONS.

Monica says IMPRESSIVE. WHAT'S THE WILDEST PERFORMANCE YOU'VE DONE?

Master Corporal McKenzie says WELL, I'VE PLAYED FOR THE NHL ON THE ICE FOR A GAME, AND I'VE DONE THE CHANGING OF THE GUARD AT PARLIAMENT HILL. AND DO YOU KNOW WHO PRINCE HARRY IS?

Monica gasps and says YES.

Master Corporal McKenzie says I ACTUALLY GOT TO PLAY FOR HIM AT THE INVICTUS GAMES.

Monica says MAYBE I SHOULD TAKE UP THE BAGPIPE FULL TIME. BUT I DON'T THINK I HAVE THE CHEEK-BLOWING POWER TO KEEP IT UP. ARE THERE ANY BREATHING TECHNIQUES I SHOULD FOCUS ON?

Master Corporal McKenzie says YEAH, WELL, YOU NEED TO BE ABLE TO KEEP THE SAME PRESSURE IN THE BAG AT ALL TIMES. SO, YOU GOT TO COORDINATE YOUR BREATHING WITH YOUR ARM. IT WILL LOOK SOMETHING LIKE THIS.

He bends his arm in an angle and then moves it up and down as he inhales and exhales.

(BREATHING IN AND OUT)

Master Corporal McKenzie says EXACTLY, SO, IF YOU DO THAT WITH THE BAGS, YOU'LL BE ABLE TO KEEP A STEADY SOUND GOING.

Monica says AWESOME! I CAN'T WAIT TO GET STARTED ON MY OWN BAGPIPE CRAFT-STRUMENT! PIPE ME OVER TO THE TABLE?

Master Corporal McKenzie says YEAH, SURE. (BAGPIPES PLAYING CELTIC MELODY)

Monica marches to the table.

Now 3 animated rocking rocks in a band appear.

Rocky says BAGPIPES ARE ONE OF MY FAVE INSTRUMENTS.

Rockford says AND LOUD!

Drummer says WHAT?

Rockford says LOUD!

Drummer says WHAT?

Rocky says LOUD!

Drummer says OH! EARPLUGS! THINK MONICA'S CRAFT-STRUMENT WILL BE LOUD? (UPBEAT MUSIC) (RECORDERS BLOWING, BAGPIPES DRONING)

A caption reads "Bagpipe craft-trument."

Monica appears from behind the craft table playing two recorders at a time.

Monica says HERE'S EVERYTHING YOU-- OH, WHOOPS! (BAGPIPES STOP)

Monica says HERE'S EVERYTHING WE NEED TO GET THIS BAGPIPE CRAFT-STRUMENT GOING. TWO RECORDERS, ANY COLOUR, A SMALL PLASTIC BAG OR GARBAGE BAG, ANY COLOUR. AND THEN THERE'S THE ALWAYS HANDY CRAFT SCISSORS, SOME FUNKY TAPE, A RULER, A PLASTIC TUBE OR STRAW, IN YOU GUESSED IT, ANY COLOUR.

A caption reads "Making the bag."

Monica says DID YOU GUYS KNOW THAT THERE ARE OVER 100 TYPES OF BAGPIPES IN THE ENTIRE WORLD? WILD, RIGHT? WELL, WE'RE GOING TO ADD TO THAT NUMBER AND MAKE ONE MORE RIGHT NOW. (DANCE BEAT)

Monica says THE FIRST STEP IS TO LAY THE SMALL BAG OUT AND CAREFULLY TAKE THE CRAFT SCISSORS AND TRIM ACROSS THE OPEN PART OF THE BAG. IT SHOULD MEASURE AT ABOUT 60 CENTIMETRES BY 50 CENTIMETRES.

The caption changes to "Adding the pipes."

Monica says NEXT, I'M GOING TO INSERT THE STRAW ON THE SIDE AND TAPE IT IN PLACE. MAKE SURE TO SEAL UP THE BAG TIGHT SO AIR DOESN'T ESCAPE. USING A WIDER STRAW WILL MAKE IT EASIER TO INFLATE THE BAG. (RECORD SCRATCHING)

Monica says THIS CALLS FOR A DRINKS BREAK.

Monica says MM! (CLOCK TICKING) (RECORD SCRATCHING)

Monica says OH, IT'S IMPORTANT TO HYDRATE. NEXT STEP. TAKE ONE OF THE RECORDERS AND INSERT THE MOUTHPIECE. I WANT TO MAKE SURE THIS HOLE IS EXPOSED. THEN MAKE SURE IT'S IN PLACE WITH MORE TAPE. HONESTLY, WHERE WOULD WE BE WITHOUT TAPE? DID YOU KNOW, BACK IN 4000 B.C., LIKE A REALLY, REALLY, REALLY LONG TIME AGO, THEY USED SAP FROM TREES? (UPBEAT JAZZ MUSIC)

She eats pancakes and says SO, BASICALLY MAPLE SYRUP. WAIT, WHERE'D THESE PANCAKES COME FROM? ONCE THE RECORDER IS TAPED IN PLACE, TAPE THE REST OF THE OPENING NICE AND TIGHT. TO TEST FOR ANY LEAKS, BLOW AIR INTO THE BAG USING THE STRAW. NO LEAKS, NO PROBLEMS. NEXT, CAREFULLY CUT A SMALL HOLE INTO THE BOTTOM CORNER OF THE BAG. I WANT THE CORNER UNDER WHERE THE STRAW'S INSERTED. TAKE THE SECOND RECORDER AND PUT IT IN THE CORNER HOLE. MAKE SURE TO LEAVE THE WIND HOLE EXPOSED LIKE THE FIRST ONE. NOW TAPE IT UP NICE AND TIGHT.

The caption changes to "The drone."

Monica says THIS IS THE FINAL STRETCH, Y'ALL! REMEMBER THAT SOUND FROM EARLIER? (BAGPIPES DRONING)

Monica says WELL, THAT SOUND IS CALLED A BAGPIPE DRONE. IT'S A CONSTANT NOTE THAT THE BAGPIPE MAKES THAT NEVER CHANGES. REMEMBER THE FIRST RECORDER I PUT IN? BESIDE THE STRAW? THAT'S GOING TO BE THE DRONE. TIME TO MAKE IT. THE LAST THING I NEED TO DO IS TAPE UP ALL THE FINGER HOLES. DON'T FORGET THE LITTLE GUY ON THE BACK. AND NOW-- PWAH... BLOW IT UP.

(BAGPIPES SQUEAKING) (INHALING DEEPLY)

Monica says SWEET! NOW THAT I'M DONE BLOWING IT UP, THE BAGPIPE IS READY TO PLAY. (DISCORDANT DRONING) (BAGPIPES RUSTLING)

Monica says MAYBE MY FRIEND XANDER HAS SOME POINTERS. HE'S A REAL BAGPIPE PRO. (ROCK MUSIC)

The caption changes to "Xander. Junior jammer."

Xander is around 9 and wears jeans, a camouflaged zip up jacket and a purple knitted hat.

He says HI, MY NAME IS XANDER, AND I PLAY THE THREE-QUARTER BAGPIPES. (BAGPIPES PLAYING GENTLE MELODY)

Xander says HERE ARE MY FIVE FAST FACTS. MY FAVOURITE SUBJECT IS SCIENCE. MY FAVOURITE FOOD IS SUSHI. I'M A COMPETITIVE ROCK CLIMBER. I LOVE BACK COUNTRY CAMPING. I WANT TO BE AN ENTOMOLOGIST. DEFINITION: A SCIENTIST WHO STUDIES BUGS. BONUS FACT: I LOVE TO PLAY THE BAGPIPES! (BAGPIPES PLAYING GENTLE MELODY)

The caption changes to "First notes."

Xander says I STARTED PLAYING THE BAGPIPES WHEN I WAS SEVEN YEARS OLD. WHEN WE LIVED IN GUELPH, WE WOULD GO DOWN TO THE JOHN MCRAE HOUSE AND THERE WOULD BE A BAGPIPE BAND. AND I ALWAYS LOVED IT. AND THAT'S WHAT GOT ME INTERESTED. WE LOOKED AT LESSONS AND NOW I COME HERE EVERY OTHER WEEK TO PLAY THE BAGPIPES WITH MY TEACHER.

The teacher says LET'S JUST TRY THAT ENDING, LAST TWO BARS AGAIN.

(BAGPIPES PLAYING MELODICALLY)

Xander says I PRACTICE AT HOME EVERY DAY, WE TRY TO GET IN, BUT HOMEWORK SOMETIMES INTERFERES WITH THAT. WHEN I GET IT IN IT'S ALWAYS FUN. AND IF WE'RE GOING ON A LONG TRIP, I'LL BRING THEM IN THE CAR. (BAGPIPES PLAYING)

The caption changes to "Mouth-strument."

(XANDER HUMMING A SCALE) (UPBEAT MUSIC)

The caption changes to "The setup."

Xander says THIS IS MY PRACTICE CHANTER! THIS PIECE IN HERE IS THE REED. IT ALLOWS ME TO MAKE THE NOISE. (HIGH-PITCHED TOOTING)

Xander says HERE COMES THE HERD OF ELEPHANTS! (HIGH-PITCHED OVERLAPPING TOOTING)

Xander says THIS IS THE TOP PART OF THE BASS DRUM. JUST SLIDE THAT RIGHT DOWN. THESE TWO ARE TENORS. THIS IS THE PART THAT ALLOWS ME TO ATTACH MY PRACTICE CHANTER'S BOTTOM TO MY BAGPIPE. NOW I'LL SLIDE THIS ONTO THE END OF THE BAG. AND THAT IS PRETTY MUCH HOW YOU ASSEMBLE THE BAGPIPE.

The caption changes to "Challenges."

Xarder says THE HARDEST PART FOR ME OF PLAYING THE BAGPIPES OR PROBABLY FOR ANYBODY IS KEEPING THE BAG BLOWN UP. IT'S A LOT OF AIR. (DISCORDANT DRONING) BUT ONCE YOU GET THE HANG OF IT, IT ACTUALLY BECOMES VERY EASY.

The caption changes to "Top tips."

Xander says HERE ARE MY TOP THREE TIPS. BRING WATER, BECAUSE YOU WILL GET DEHYDRATED, TRY HARD, BECAUSE IT'S VERY FUN. AND IF YOU DON'T TRY YOU'LL NEVER GET IT, PROBABLY. AND NEVER THINK YOU HAVE LEARNED EVERYTHING. NEVER THINK THAT. IT'S AMAZING ON WHAT BAGPIPES HOLD OUT... WHEN YOU THINK YOU'VE LEARNED EVERYTHING AND YET YOU HAVEN'T.

Monica says MAKE SOME NOISE! (BAGPIPES PLAYING)

Xander plays in the park.

(CHEERING)

Back to the rocks, Drummer says IT MUST REALLY TAKE SOME LUNG POWER TO BLOW THOSE PIPES! (BLOWING)

Rocky says ROCKFORD, ARE YOU TRAINING FOR THE BAGPIPES? (SPITTING AND BLOWING)

Drummer says LET'S LEAVE IT TO THE PROS. AND HERE THEY ARE!

Rocky says MASTER CORPORAL MCKENZIE, XANDER AND MONICA! (UPBEAT MUSIC)

Back in the studio, Monica says MY BAGPIPE CRAFT-STRUMENT IS COMPLETE. WHO'S READY TO MARCH ON AND PERFORM?

Xander says I KNOW I AM! THE HALT, QUICK, MARCH!

Master Corporal McKenzie, Xander, and Monica play.

(BAGPIPES DRONING) (BAGPIPES PLAYING REGAL MELODY)

(LAUGHING)

Xander says WOOHOO! (CHEERING)

The episode ends.

Now music plays as the end credits for Power Hour of Learning roll.

A caption reads "TVO Kids would like to thank all the teachers involved in the Power Hour of Learning as they continue to teach the children of Ontario from their homes."

Copyright 2021, The Ontario Educational Communications Authority.